Post by vern on May 22, 2008 12:32:24 GMT
"The fact that Borough and its huge army of fans will be participating in away matches further and further afield will give a positive shine on the tired old image that Eastbourne is a declining town with an ageing population.
And the influx of higher calibre teams playing at Priory Lane, plus the greater number of spectators, can only bring benefits to our economy.
In recent years the borough council has launched high-profile advertising campaigns to get potential visitors – particularly in London – to Change Your View.
In a clever yet costly way, the campaigns have challenged the national perception that Eastbourne is nothing more than 'God's waiting room' and emphasised we have a wide range of activities to enjoy for tourists of all ages.
The truth is we do have plenty to offer – restaurants, theatres, water sports, outdoor and family pursuits – and plenty of beautiful scenery in the form of our elegant seafront and the spectacular sweep of the Downs. And of course, we have an up and coming football team.
Borough's elevation will do more to change people's views than any advertising campaign as in this country there is nothing like football to fire the collective imagination." (Online Herald)
This article gets across how big an opportunity this is for Eastbourne. I'm hoping that the town seizes this opportunity to put itself on the National map and tell all that this a place to do some living!!
And the influx of higher calibre teams playing at Priory Lane, plus the greater number of spectators, can only bring benefits to our economy.
In recent years the borough council has launched high-profile advertising campaigns to get potential visitors – particularly in London – to Change Your View.
In a clever yet costly way, the campaigns have challenged the national perception that Eastbourne is nothing more than 'God's waiting room' and emphasised we have a wide range of activities to enjoy for tourists of all ages.
The truth is we do have plenty to offer – restaurants, theatres, water sports, outdoor and family pursuits – and plenty of beautiful scenery in the form of our elegant seafront and the spectacular sweep of the Downs. And of course, we have an up and coming football team.
Borough's elevation will do more to change people's views than any advertising campaign as in this country there is nothing like football to fire the collective imagination." (Online Herald)
This article gets across how big an opportunity this is for Eastbourne. I'm hoping that the town seizes this opportunity to put itself on the National map and tell all that this a place to do some living!!